It had a sauce I didnt care for, but it was intriguing. She cooked up Dot's Pretzels in what was supposed to be her retirement, working long hours in the kitchen to make them, then getting them into the hands of store owners across the Midwest, and eventually nationwide. But when an offer from Hersheys came, it was too sweet to resist. Nope, says Henke. 'Dot' of Dot's Homestyle Pretzels shares success story We are continually improving the user experience for everyone, and applying the relevant accessibility standards. Each store was sent sample boxes to dole out as freebies to customers. And there you have it, friends: The real secret of Dots Homestyle Pretzels is that they hearken to the fun you can steal in those scant minutes when youre not performing chores on a northern farm. Dot's Pretzels is shaking up the pretzel party snacks game. Clean everything. The company grew 8% each month. The combined purchase price was $1.2 billion, or approximately $1 billion of investment net of expected future tax benefits,as previouslyannounced. Hershey is buying North Dakota . A turning point came when she put together bags for a relative to hand out to clients during the holidays. Raised on a working farm, Henke was no stranger to hard work. Fans are encouraged to post pics on Instagram, letting their followers know where they can #findyourfix of Dots Pretzels. Emerging Prairie is an Equal Opportunity Provider. Hershey to buy North Dakota-based Dot's Pretzels, maker of the beloved She loved the pretzel pieces in it, but didn't love the coating, and thought to herself, I could make this even better. From there she'd package them up and deliver them to local gas stations and hardware stores. One key factor in growing the company from a handful of employees to more than 400 with three production facilities in three states was developing a relationship with the supplier of the pretzels. Dot's Pretzels: The Unforgettable Journey on Shark Tank And when those were empty? I couldnt go face to face: Im too shy, she says. The chocolate giant is paying $1.2 billion for Dot's and its manufacturing partner. VELVA, N.D. - Dot Henke, the founder of Dot's Pretzels, offered reaction Wednesday to the news that Hershey would acquire the pretzel company, as part of a . , . To learn more visitwww.thehersheycompany.com. It was about growing a business, working as a team and seeing how much people loved their product. Once thick, sprinkle the rest of the crushed pretzels over the corn, dot with butter and place under broiler until browned. Pretzels Brands | Family Owned | Dot's Homestyle Pretzels Today Dots Homestyle Pretzels employs 70 people across the country, mainly in Velva, North Dakota, but also at the two plants in Kansas and Arizona. They had another Dorothy. Hershey Company to buy Dot's Pretzels - KFYR-TV 2023 Emerging Prairie. What is it that makes you want to eat a third pretzel, and then a two hundredth? Oh yeah, we made jam. Help us achieve total world domination and apply to be a reseller today. Hershey buys Dot's Homestyle Pretzels and its co - Food Dive Ohmigod, it was awful. These statements are made based upon current expectations that are subject to risk and uncertainty. Her husband loved them instantly, and when she started sharing with friends and family, the requests started pouring in. Hershey to spend $1.2 billion to buy Dot's Pretzels and Pretzels Inc You buy chicken in a store today, its not the same., Henke remembers her mom rousing her on a summer night: I cant sleeplets go slaughter 20 chickens before we go milking for the day.. To view a full list of events and their details visit the website. Henke also believed in supporting her employees by providing excellent benefits and listening to them. Professionalism took a lot for me, because I am that average person, she told the group. VELVA, N.D. Dot Henke, the founder of Dots Pretzels, offered reaction Wednesday to the news that Hershey would acquire the pretzel company, as part of a billion-dollar deal. They have two facilities in Kansas, one in Arizona, and the original in Velva. Cision Distribution 888-776-0942 Dorothy started renting out a local grocery stores commercial kitchen to ramp up pretzel production. Dot's Pretzels Honey Mustard Multipack - 1.5oz. (I tasted them. The company said Dots represented 55% of growth in the pretzel category over the past year. Henke said in a 2020 interview with Mpls St Paul Magazine, "I never liked Dottie. Thats what were aiming for.. Henke said she called religiously to every store carrying her pretzels, then kept careful notes on how the snacks were selling, whether they wanted more and how often she could check in with them without becoming a pest. In the beginning, Dots production line was largely manual and incorporated ingenious hacks like cut-off orange traffic cones to funnel boxes of pretzels into bags. Here's How MasterChef Alum Lexy Rogers Fed Her Family on $40 a Week, 14 Foods Every Southerner Should Have In the Pantry, 7 Budget-Friendly Ways I Eat More Protein Without Even Trying. All Rights Reserved. Hershey Completes Acquisition of Dot's Pretzels and Pretzels Inc. Dots Pretzels all started with Dot Henke, Dots Pretzels founder, in her kitchen doing a fun project at Christmas. Who Is the 'Dot' Behind Dot's Pretzels? - Allrecipes Henke and her husband, Randy, started out attending Pride of Dakota shows and other trade shows. 4. There it is. Started in North Dakota in 2012, Dot's Pretzels include Original, Southwest, and Honey Mustard flavors, in addition to other snacks Read More View Company Info for Free Who is Dot's Pretzels Headquarters The founder of the beloved She was always about adding a little bit of this and that. When she sent the homemade pretzels to her clients, her phone rang off the hook with people wanting to know where to purchase them. I had no idea this was going to happen to me. A graduate of North Dakota State University, she has worked as a Dickinson, N.D., bureau reporter, a Bismarck Tribune feature writer/columnist, a Forum feature reporter, columnist and editor, a writer in NDSU's Publications Services, a marketing/social media specialist, an education associate in public broadcasting and a communications specialist at a nonprofit. Buy Now. When it came time to pick a name, Dorothy was torn. They studied a map of North Dakota, then targeted convenience stores in communities of more than 1,000 people. 1:36 Dorothy Henke knows people go wild for Dot's Homestyle Pretzels. Please enable javascript and refresh the page to continue reading local news. This one word, working, is the real key to understanding everything about Dots Pretzels. Every major decision would undergo a rigorous pros and cons test and the end results informed what they needed to do next. THE SNACK YOU DIDN'T KNOW YOU NEEDED - Dot's Pretzels For more than 125 years, Hershey has been committed to operating fairly, ethically and sustainably. , , , , , , Environmental, Social and Governance (ESG), HVAC (Heating, Ventilation and Air-Conditioning), Machine Tools, Metalworking and Metallurgy, Aboriginal, First Nations & Native American, The Hershey Company Recognized as a "Best Place to Work for Disability Inclusion", Hershey to Webcast Second-Quarter Conference Call. Quality is Our Secret Ingredient Products - Dot's Pretzels Dot's began more than a decade ago in the kitchen of founder Dot Henke, who made pretzels to help her family and friends get through North Dakota's winters. I let the marketing team try a flavor I was playing with and they said it was good but not unique. In return, she relied on them for taste-testing the numerous flavor combinations she brought to them as part of her R&D process. I do know they are doing some renovation in the North Dakota plant, which Im very happy to hear. Then, distributors started calling them. Follow us on social media for the latest updates in B2B! She said the two companies worked as a team and she learned a great deal from the large organization. brand spoke to a roomful of aspiring and current entrepreneurs, business leaders and Dottophiles (people who just plain love Dot) at Minots Carnegie Center as part of When you have the flavors that are out there, they are because of my team. Does she miss that kitchen gardenthe one that fed the whole county in Wahpeton? var customEventsOnLoad = window.onload; It seems that this particular northern essence has never been bagged and distributed before, and a whole lot of us were just about starving for it. And she began making her top-secret reseasoned Dots signature pretzels in 30-pound batches. Phone Number +1 701 566-8520. RDO did listen to me a lot of the time, but when it came down to the end, no. Or e-mail us and we'll get back to you by the following business day. At Gray, our journalists report, write, edit and produce the news content that informs the communities we serve. To be accepted like weve been accepted in the Midwest and now further out now is unbelievable, Dot said with a distinctive North Dakota accent. You fight for what you have to do to get what you need, and we needed that.. A real person or culinary myth? And that alone is weird to think about, because 2011 wasn't that long ago. Get a D&B Hoovers Free Trial. People might actually buy them. Ten days later, they reordered, Dot said. The hardest part of her startup, she says now, was actually getting her hands on the pretzels. Hershey founder, Milton Hershey, created the Milton Hershey School in 1909 and since then the company has focused on helping children succeed. We see that you have javascript disabled. But when I came back home after being away, I learned a lot about cooking from my mother. Because actual results may differ materially from those contained in the forward-looking statements, you should not place undue reliance on the forward-looking statements when deciding whether to buy, sell or hold the company's securities. Tammy has been a storyteller most of her life. On the podcast, Dot broke down the branding and business decisions behind her company, her experience entering the e-commerce world of selling her pretzels online and how failures along the way helped her become the success she is today. The farmstead is . The thing Im good at is working.. engaging and educational live shows, online learning courses, It's hard to put your finger on their taste, sweet, salty, savory, and spiced but not spicy, but whatever it is, it makes the pretzels taste truly uniqueand pretty hard to put down once you start. Litwin sat down with Dorothy Henke, better known to the world as "Dot" and founder of Dot's Homestyle Pretzels, to discuss her journey to founding the North Dakota-based snack food company. Protected Content Founder Executive Management 2 emails found 1 phone number found Protected Content Former Chief Operating Officer/Partner Executive Management , Operations 2 emails found 1 phone number found Protected Content Chief Executive Officer Executive Management , Sales Dot's Pretzels was started as a special family snack by founder Dot Henke in North Dakota. I think it was to get you to drink more beer, actually, she joked. Soon, word got around as more people tried Dots distinctive pretzels around town at Arizona flag football games and back home at the Pride of Dakota show. Dots has a very #northern story, and one that isnt often written down: the sod-busting, brutal, rewarding life of the far-north farm.
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